Project showcase

Designing a premium website for a Home remodeling company

Built to improve local search visibility with a scalable CMS structure, conversion-focused layouts, and premium brand presentation.

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Company

Alpine Haus Construction

Location

Bay Area, USA

Industry

Remodeling & Construction

FOCUS

Local SEO & Scalable CMS Architecture

Services

Strategy, Web Design & Development, CMS, SEO

Tools

Webstudio, Figma, Baserow

Before Redesign

Project Overview

alpinehausinc.com

⇅ Scroll inside frame to explore

Company

Alpine Haus Construction is a Bay Area remodeling company specializing in kitchens, bathrooms, full-home renovations, and custom residential projects. The company needed a more modern digital presence that better reflected the quality of its craftsmanship and supported future growth.

Challenges

The client requested a redesign in Webstudio to improve visual flexibility, scalability, and overall user experience. The previous website presented several structural and UX limitations:

Text-heavy layouts with long scrolling sections
Weak visual hierarchy and limited interaction design
Conversion paths and CTAs not optimized
Identical service-area pages with duplicated content
Poor mobile experience and performance issues

Performance Snapshot

Google Lighthouse score of the website Alpine Haus before redesign

Lighthouse scores of the original website.

[data-ws-animate-id="_R1jkj5_"] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R1jkj5_"] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R1jkj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R1jkj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R1jkj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])) { animation: none; }

Website Showcase

The New Digital Experience

Results & Improvements

Strategic Website Upgrades

Modernized User Experience

Clearer visual hierarchy
More intuitive navigation
Improved desktop and mobile experience

Scalable Local SEO Structure

Dynamic CMS structure
108 SEO-focused service/location pages
Reduced duplicate-content risks

Conversion-Focused User Flows

Strategically placed CTAs
Sticky consultation button
Direct scheduling integration

Performance & Accessibility Improvements

Before redesign

[data-ws-animate-id="_R58kkj5_"] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R58kkj5_"] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R58kkj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R58kkj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R58kkj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])) { animation: none; }

After redesign

Improved Lighthouse scores
Faster loading experience
Better responsiveness & accessibility

[data-ws-animate-id="_R2skj5_"] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R2skj5_"] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R2skj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R2skj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R2skj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])) { animation: none; }

[data-ws-animate-id="_R4skj5_"] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R4skj5_"] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R4skj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R4skj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R4skj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])) { animation: none; }

[data-ws-animate-id="_R3cskj5_"] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R3cskj5_"] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R3cskj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R3cskj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R3cskj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])) { animation: none; }

"Working with Vibrance Pixels on the redesign and build of our Alpine Haus Construction website was an outstanding experience. Vinh, the founder, brings a rare combination of technical expertise, creative vision, and genuine attention to detail that sets Vibrance Pixels apart from other web design companies we've worked with. [...]

The finished website exceeded our expectations, and we're proud to have it represent Alpine Haus Construction online. If you're looking for a web design partner who will truly deliver, Vibrance Pixels is the answer. Highly recommended!"

Justin Le

Founder, Alpine Haus Construction, USA

verified reviewS

[data-ws-animate-id="_R5kj5_"] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R5kj5_"] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R5kj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R5kj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])), [data-ws-animate-id="_R5kj5_"] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > [data-ws-animate-id] > :not(:is([data-ws-animate-id], [data-ws-no-initial-animation])) { animation: none; }

Top

Designing a premium website for a Home remodeling company

Company

Challenges

Performance Snapshot

The New Digital Experience

Strategic Website Upgrades

Modernized User Experience

Scalable Local SEO Structure

Conversion-Focused User Flows

Performance & Accessibility Improvements

Ready to kickstart your new website?